Although in the past, Buick’s vehicles have been stereotyped as cars for an older demographic, the brand has found ways to reinvent itself through the past few years, developing new models which are both sleek and sophisticated. The average age of a Buick buyer five years ago was 64. Now it’s 57. The restyled Buick…
A guy as big as former NBA superstar Shaquille O’Neal couldn’t possibly have just one nickname. In Buick’s latest ad, aptly named “Big,” Shaq smoothly boasts of his 15 larger-than-life nicknames, ranging from Big Shamrock to Big Aristotle. And a 16th nickname make be in order: Big Smoocher. In this playful commercial for the car…
For players, coaches, and fans, March Madness means great games, exciting upsets, and unforgettable moments that are etched into college basketball history. For Buick, March Madness in 2013 is another opportunity to allow fans to relive those iconic moments and to team up with the Samaritan’s Feet charity to distribute shoes to needy children. Samaritan’s…
It may be down the road before it arrives to dealerships, the redesigned 2014 model of the Buick Lacrosse will be sure to turn some heads. Between the down-home of Chevrolet and the Hollywood-Vegas glitz that is Cadillac, GM’s Buick division offers cars for sophisticated drivers who don’t like being conspicuous but do appreciate high…
According to a recent article on Autoblog.com, Jay Leno has always been known as a car lover. In several episodes of Jay Leno’s Garage, his attention was recently turned to the classics, notably a Buick model. The 1957 Buick Roadmaster is one of those classics. It was crafted the way cars were back then. They…
This weekend, Buick is set to unveil it all-new introductory commerical for it’s all new luxury crossover, the 2013 Buick Encore. While the new commerical isn’t set to air until this weekend on ESPN, we thought it would be nice to give everyone an Encore commercial sneak peek. You can check out the new video…
When General Motors’ Intellilink connectivity system was introduced in 2012 on the GMC Terrain, it brought motorists Pandora Internet radio capability. Bluetooth hands-free calling and enhanced natural voice recognition were additional features. Now, in the 2013 GMC Terrain, it already includes expanded features. For example, the available SiriusXM Travel Link is now more useful than…
Shaquille O’Neal would like you to know he’s a very big fan of the Buick LaCrosse. The player turned pitch man has hit the airwaves and interwebs in a new 30-second spot called “More Than I Expected.” Shaq even took a few minutes on the set of the commercial to extoll the virtues of Buick’s…
Do you feel like talk to your vehicle like it’s part of the family? The sensation is likely to expand among Buick LaCrosse owners and lessees in the near future. Communicating with all Buicks is now universal thanks to Intellilink, which has now become a standard feature on all 2013 Buicks, including the sleek and…
DETROIT – If you are an outstanding student interested in a career in the auto industry and a force for good in your community, the General Motors Foundation is looking for you. The Buick Achievers Scholarship Program is accepting applications at www.buickachievers.com for 1,100 available scholarships through 5 p.m. on February 28, 2013. The General…
